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Thread: Hosting Speed Performance

  1. #1
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    Hosting Speed Performance

    Hi guys, I'm planning to launch an e-commerce site. I was wondering if i host my website locally, will european country experience slow loading time when accessing my website? How can i go around it?

    How do social network websites like facebook or myspace able to serve user around the globe with such top speed performance????

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    They use CDN (Content Delivery Network).

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    will european country experience slow loading time
    Roughly two 'slownesses' to consider: one is latency, the other is bandwidth. Latency is more or less the time that elapses before the requested data starts arriving. Bandwidth is the rate at which it arrives, once it starts.
    The other side of the world is about 70ms away at the speed of light, a slightly slower journey for electricity, but even if your data jumps straight onto an international carrier when it leaves your host's server, it still has a lot of stops to make on its way to your clients' desktops, once it lands in their country. It's the stops that add up to most of the latency, like waiting for trains and buses after you fly back from Bangkok. The closer your host is to an international link, the less delay there'll be at one end. You can't do anything about your clients' end.
    Bandwidth is how much capacity there is between stops on the journey. For your data's journey to your client, the maximum bandwidth is no more than the bandwidth of the 'narrowest' segment. And those segments are shared with ... everybody. If a segment is congested, the maximum bandwidth available to your site can drop drastically.
    There's almost nothing you can do about network timings, unless you're able to control geology, or the laws of electromagnetism, or you can afford your own submarine cables. Some of the really big sites may lease 'circuits' on the Internet to guarantee bandwidth, I'm sure someone else here will know more about that than me.
    In another post here, someone was worried that their microsoft.com web traffic seemed to be returned by a host in Malaysia. For static content, it is possible to arrange local caches, but I suspect not for free. Some networks may have better web traffic caching than other networks, I suspect it's highly variable, and again, not much use for dynamic content.
    If your clients are most likely to be most generous in a particular part of the world, maybe it wouldn't hurt to host your site in their country. There are a lot of factors governing where you host your site. I remember one poster here writing that he chose a KL host so he could go to their office and shout at their face when things went wrong!
    As for sites like myspace and facebook, I think I read somewhere that one of them was started up by a telecomms company as an in-house project. They will have just co-opted existing telecomms resources in vast quantities - they won't have been browsing hosting companies with their credit cards on their keyboards.

    If you choose a decent host in a decent location, your clients will enjoy performance at least as good as your direct competitors: people who set up their own sites with their own money. When Bill and Sergey phone you up to enquire about shares, then you can go to the bank for a loan for a data centre.

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    Great info guys.. Thanks, looks like i still got much studies to do...

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    Quote Originally Posted by Seanie View Post
    Roughly two 'slownesses' to consider: one is latency, the other is bandwidth. Latency is more or less the time that elapses before the requested data starts arriving. Bandwidth is the rate at which it arrives, once it starts.
    The other side of the world is about 70ms away at the speed of light, a slightly slower journey for electricity, but even if your data jumps straight onto an international carrier when it leaves your host's server, it still has a lot of stops to make on its way to your clients' desktops, once it lands in their country. It's the stops that add up to most of the latency, like waiting for trains and buses after you fly back from Bangkok. The closer your host is to an international link, the less delay there'll be at one end. You can't do anything about your clients' end.
    Bandwidth is how much capacity there is between stops on the journey. For your data's journey to your client, the maximum bandwidth is no more than the bandwidth of the 'narrowest' segment. And those segments are shared with ... everybody. If a segment is congested, the maximum bandwidth available to your site can drop drastically.
    There's almost nothing you can do about network timings, unless you're able to control geology, or the laws of electromagnetism, or you can afford your own submarine cables. Some of the really big sites may lease 'circuits' on the Internet to guarantee bandwidth, I'm sure someone else here will know more about that than me.
    In another post here, someone was worried that their microsoft.com web traffic seemed to be returned by a host in Malaysia. For static content, it is possible to arrange local caches, but I suspect not for free. Some networks may have better web traffic caching than other networks, I suspect it's highly variable, and again, not much use for dynamic content.
    If your clients are most likely to be most generous in a particular part of the world, maybe it wouldn't hurt to host your site in their country. There are a lot of factors governing where you host your site. I remember one poster here writing that he chose a KL host so he could go to their office and shout at their face when things went wrong!
    As for sites like myspace and facebook, I think I read somewhere that one of them was started up by a telecomms company as an in-house project. They will have just co-opted existing telecomms resources in vast quantities - they won't have been browsing hosting companies with their credit cards on their keyboards.

    If you choose a decent host in a decent location, your clients will enjoy performance at least as good as your direct competitors: people who set up their own sites with their own money. When Bill and Sergey phone you up to enquire about shares, then you can go to the bank for a loan for a data centre.
    i am totally agree with you, nice information thanks for posting with us

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