Page 1 of 2 1 2 LastLast
Results 1 to 15 of 17

Thread: Social Advertising on Facebook

  1. #1
    Join Date
    May 2010
    Location
    United States
    Posts
    24
    Rep Power
    0

    Social Advertising on Facebook

    Facebook is used by over 500 million people. This audience potential is pretty high, whatever your targeted demographic may be.

    Typically, ads on Facebook are run daily, and according to the model youíve chosen; whether it be CPC or CPM, and are set within a maximum daily budget. (The maximum daily budget is a benefit because it disables the challenge of accidentally overspending.)
    Overall, setting up a facebook ad is quick and simple , and as stated before there are two methods to go about obtaining traffic. These are Cost Per Click (CPC) or Cost Per Thousand Impressions (CPM). A great thing about these forms of traffic is your ability to choose a range of options when setting up your advertising account that can target ads specifically to either as direct or as broad of an audience as you would like.

    These targeted ads usually appear on a small box in the right sidebar of Facebook pages, displaying information, an image, link, and promotions to the chosen destination.
    What Should Be In Your Ad?
    Your ads can be made up of a URL; which could be your Facebook page, a website/blog, or any landing page, an ad title (the max being 25 characters), the body text of your ad (the max being about 135 characters), and an image.
    Regarding the image, itís best to choose colors that can attract people to click your ad, but not being too bright or tacky as to offset a potential customerís interest. The good thing about content and images is that Facebook attempts to make it easy by making suggestions via the link it provides.

    Customizing Your Ad:

    Getting specific in an Ad is all Facebook Advertising is about. The trick is to be as targeted as possible to ensure better results. This can be done by configuring your targeted area based upon area and audience. Since Facebook is worldwide, you can zero in upon things such as location (country/city), age, their gender, marital status, languages, interests, existing Facebook Friends, and other factors. A great thing about Facebook is it gives you a running reach of your ad; depending upon the demographic you chose, and also makes suggestions for budget/cost. Ultimately, organizing and managing this aspect is based upon what budget is going to be best.

    Is Facebook Worth It?

    The ROI in Facebook is dependent upon the nature of the product and the targeted audience. A methodical approach should be implemented, like testing, adapting accordingly, and making necessary changes as you see better results. Doing these things is essential if you want to achieve success in any kind of paid traffic medium, especially in Facebook.



    Start a Online Business Today!

    Itís important to keep in mind that Facebook is still social media, and so marketing efforts should be information and value driven, because the goal is to appeal to them not to ďhard-sellĒ.

  2. #2
    Join Date
    Apr 2010
    Location
    India
    Posts
    124
    Rep Power
    123
    Very Informative. Well said that the goal is appeal not to "hard-sell". Facebook advertisements are one of the very effective way of reaching to targeted customers with the intention to put our products and services in front of them.

  3. #3
    Join Date
    Mar 2011
    Location
    bandar baru bangi
    Posts
    8
    Rep Power
    0
    good read.

  4. #4
    Join Date
    Dec 2004
    Location
    Kuala Lumpur...
    Posts
    417
    Rep Power
    194
    Actually, I don't think advertising our product in facebook will be a great idea.
    From what I see, people use fb for their social life. Communicating with each other only...
    They will not bother to see the ads located at side of the pages...

    From 1000 impressions, I don't know how many people will become our costumer...
    Maybe less than 10 ...

  5. #5
    Join Date
    Mar 2011
    Location
    Kuala Lumpur
    Posts
    37
    Rep Power
    0
    Yea...i agree...i tried that last time and the result was not good to turn the facebook users to customer.

  6. #6
    Join Date
    Apr 2009
    Location
    Kuching, Sarawak
    Posts
    9
    Rep Power
    0
    viral app instead of fbml static as tab + ad = my strategy ^^

  7. #7
    Join Date
    Aug 2011
    Location
    india
    Posts
    35
    Rep Power
    0

  8. #8
    Join Date
    May 2011
    Location
    Penang
    Posts
    256
    Rep Power
    113
    I think it's now a good choice to get your products into facebook, especially when you can sell directly in facebook. As facebook has now evolved into a business platform rather than just social / chatting platform.

  9. #9
    Join Date
    Aug 2012
    Location
    USA
    Posts
    11
    Rep Power
    0
    Hello Guys !!!
    Well done that this objective is appeal never to "hard-sell". Facebook or MySpace advertisements are among the very useful technique of reaching to help precise shoppers with all the goal to set your products and services in front of these people. Truly, My spouse and i don't think advertising and marketing your item in F.B will be a good plan. Coming from exactly what My spouse and i notice, folks use Facebook or twitter for social lifestyle.

  10. #10
    Join Date
    Jul 2012
    Location
    Malaysia
    Posts
    16
    Rep Power
    0
    Now even individual account has this "Promote Posts" feature.
    Facebook is really desperate to earn more money from every single users.

  11. #11
    Join Date
    Sep 2012
    Location
    malaysia
    Posts
    27
    Rep Power
    0
    Thanks for sharing!!

  12. #12
    Join Date
    Sep 2012
    Location
    KL
    Posts
    19
    Rep Power
    0
    Many audience but not all valuable audiences. Recently i advertise for my website | The Learners Heaven using CPM paying for about RM2 per thousand impression got a lot of clicks, but completely disappointed with all fake accounts. I wonder if Facebook outsource projects to create all these fake accounts to LIKE or view their customer's website.

  13. #13
    Join Date
    Oct 2012
    Location
    Malaysia
    Posts
    1
    Rep Power
    0
    I am first time user, how to get famous with the products?
    if i was to push product?


    Quote Originally Posted by Syahrizal View Post
    Actually, I don't think advertising our product in facebook will be a great idea.
    From what I see, people use fb for their social life. Communicating with each other only...
    They will not bother to see the ads located at side of the pages...

    From 1000 impressions, I don't know how many people will become our costumer...
    Maybe less than 10 ...

  14. #14
    Join Date
    Nov 2012
    Location
    calgary
    Posts
    10
    Rep Power
    0
    I think social media is great and easy way to advertise your business/brand etc. Facebook is biggest social site in the world. niquito have share vast information with us, no doubt its beneficial tips and i can help us. I have collect few new tips, because i need to advertise my small business.

  15. #15
    Join Date
    Dec 2012
    Location
    Bangladesh
    Posts
    10
    Rep Power
    0
    good post learn more form your excelent post. the post is very good for knowleges. i am very happy to see your post. i wish and hope that you will gives us more beatiful post no more to day. see you next time. thanks again

Page 1 of 2 1 2 LastLast

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Similar Threads

  1. Have You Been Using Facebook Marketplace?
    By hunter jordan in forum Other Internet Marketing Methods
    Replies: 0
    Last Post: 22-06-2010, 09:41 PM
  2. facebook myBlogSms - update facebook via sms
    By farxpeace in forum Revenue and Monetization
    Replies: 0
    Last Post: 12-12-2009, 01:16 AM
  3. facebook myBlogSms - update facebook via sms
    By farxpeace in forum Social Media Marketing
    Replies: 0
    Last Post: 12-12-2009, 12:09 AM
  4. Free facebook advertising credit
    By calvynlee in forum Other Internet Marketing Methods
    Replies: 4
    Last Post: 10-08-2008, 12:59 AM
  5. Replies: 0
    Last Post: 11-11-2006, 09:27 AM

Tags for this Thread

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

Search Engine Optimization by vBSEO 3.5.0 RC1 PL1

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113